Sanjha Gyaan

How to engage suppliers in India

In this video, Rishi Sher Singh, speaking from the English countryside, offers advice on how to work effectively with suppliers in India. He highlights that global power dynamics are changing, with India now in a strong position for growth. Singh emphasizes that Indian business culture prioritizes trust, respect, and long-term relationships over purely contractual agreements. He advises against giving direct instructions, which he says does not work with the Indian spirit. Instead, he recommends engaging suppliers collaboratively, understanding their personal journeys, and asking for their solutions to meet international expectations in a locally practical way.In this video, Rishi Sher Singh, speaking from the English countryside, offers advice on how to work effectively with suppliers in India. He highlights that global power dynamics are changing, with India now in a strong position for growth. Rishi emphasizes that Indian business culture prioritizes trust, respect, and long-term relationships over purely contractual agreements. He advises against giving direct instructions, which he says does not work with the Indian spirit. Instead, he recommends engaging suppliers collaboratively, understanding their personal journeys, and asking for their solutions to meet international expectations in a locally practical way.

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